10/25/2011 – VC Firm NEA Implements AIM for Fundraising

Venture Capital firm New Enterprise Associates (NEA) has hired Application Experts (App-X) to implement App-X’s cloud-based alternative asset fund management solution, AIM.  NEA will be using AIM to manage their fundraising and investor relations and they will also be using AIM to track relationships that their LP’s maintain with advisory consultants.  Already users of the Salesforce.com platform, NEA adds Salesforce-based AIM to augment the platform with functionality specific to the Venture Capital industry.

Based in Chevy Chase, MD, NEA provides venture capital to help innovative entrepreneurs and business leaders build transformational, industry-leading companies around the world.  Over the last 30 years, NEA has overseen over 170 IPOs and 280 Mergers and acquisitions, managing over $11B in committed capital.